Waterfield Advisors Secures $18 Million Investment Led by Jungle Ventures

Mumbai, 20th February 2025: Waterfield Advisors, an independent wealth advisory and multi-family office, has raised $18 Million in a funding round led by Jungle Ventures, a venture capital fund managing assets in excess of $1bn.

This investment marks a significant milestone in Waterfield’s journey as it continues to scale its pioneering, client-centric wealth advisory proposition in India. The fresh capital will be deployed to enhance the firm’s technology infrastructure, expand its presence across key financial hubs, and deepen the client engagement across various segments within India’s affluent demographic. The deal comprises of both primary and secondary transactions, with a primary infusion of $15 million. Ernst & Young LLP (EY) acted as the exclusive advisor to the transaction.

With India’s UHNI and HNI population expanding rapidly, the demand for independent and conflict-free wealth advisory services is at an all-time high. Waterfield Advisors has played a pioneering role in institutionalising the concept of fee-based, holistic wealth and investment advisory services, ensuring clients receive transparent and unbiased wealth management solutions. Since its inception in 2011, Waterfield has grown rapidly and now advises on over $5 Billion in assets on behalf of ~375 client groups across 7 strategic locations in the country.

Soumya Rajan, Founder and CEO of Waterfield Advisors, commented on the development: “From the outset, transparency, integrity and client-centricity have been at the heart of everything we do at Waterfield Advisors. Beyond business families, this fundraise enables us to extend our proposition to a broader audience of founders, professionals and women, while also expanding our presence into India’s tier-2 and tier-3 cities and to key markets overseas catering to the Global Indians. We are delighted to welcome Jungle Ventures as a strategic partner in this journey. Their expertise in helping companies scale their vision and building lasting companies resonates with our core values. This fundraise marks an exciting new milestone for Waterfield, and we rededicate ourselves to being thought leaders and delivering world-class wealth management solutions to our clients.”

Jungle Ventures, known for backing high-growth businesses across Asia, sees this investment as an opportunity to capitalise on India’s rapidly evolving wealth management sector. Commenting on the investment, Arpit Beri, Partner, India Investments at Jungle Ventures, stated, "Independent, conflict-free wealth advisory is more important than ever. Waterfield’s leadership in this space positions them uniquely for the next phase of growth, and we are thrilled to back their vision."

As India’s wealth landscape evolves, Waterfield Advisors remains at the forefront of empowering entrepreneurs, family offices, and UHNIs with best-in-class financial services. This fundraise is a testament to its leadership in the space and its vision to shape the future of wealth management in India.